May 2016, Vol. 71 No. 5

Business

Case Names New Vice President, North America

Jim HaslerAfter 34 years of service with Case Construction Equipment, Jim Hasler has retired as vice president – North America. Hasler will be succeeded by Scott Harris, who previously served as vice president of parts and service for CNH Industrial. In his new role, Harris will oversee the North American construction equipment operations for Case.
Harris joined CNH Industrial’s Capital group in 2006 as U.S. sales manager for construction equipment, later moving on to the position of northeast region sales manager for both agricultural and construction equipment. In 2007, he took on the role of senior director of sales and marketing of the division, and later, vice president of U.S. financial service and operations, where he oversaw the sales growth and profitability of CNH Capital’s financial products and services.

Harris earned his Bachelor’s degree in applied technology from Western Illinois University, and completed the three-year graduate program, “Graduate School of Retail Banking,” sponsored by the Consumer Bankers Association (CBA) at the University of Virginia.

“[Harris] is a strong, knowledgeable voice that will lead and grow our construction equipment organization as the market continues to evolve,” said Brad Crews, chief operating officer-NAFTA at CNH Industrial.

Case Construction Equipment is a brand of CNH Industrial N.V., a leader in capital goods. 262 -636-6011, www.casece.com.

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