August 2009 Vol. 64 No. 8
Business
Case Throws Rockin’ Block Parties, Win A New Case Skid Steer
In celebration of its 40th year manufacturing skid steer loaders, Case Construction Equipment is launching the Case Rockin’ Block Party campaign.
This year-long series of events will be held at Case dealerships across North America.
Case began producing skid steers in 1969 after acquiring the Uni-Loader line from Universal Industries. During the past 40 years, Case has sold nearly 250,000 skid steers.
Case expects 40 or more Rockin’ Block Parties to be thrown by Case dealers this summer. “Customers, co-workers and family members will be invited to celebrate our 40th anniversary with a day of music, prizes, food and fun,” explained Jim Hasler, Case vice president. “Plus, we’re inviting customers to climb in the cab of a skid steer for a demo – and a chance to win a new skid steer, valued at more than $47,000.”
Habitat for Humanity
The Case Rockin’ Block Party events also promote local Habitat for Humanity affiliates. Both Case and its dealers are donating funds towards their local Habitat for Humanity organizations. Plus, businesses will be encouraged to volunteer manpower and other in-kind support at the Case events.
Case and its dealers have supported Habitat for Humanity for several years. Not only have they donated more than $140,000 during this time, but they also helped build several homes.
Log on
To find out where Case Rockin’ Block Parties will be held, log on www.CaseCE.com. At the site, customers can win Case merchandise online. Customers can also submit a story, photo or video describing why their Case skid steer is the rock star on their job site. Winners from several categories will receive a $1,000 CNH Capital revolving account gift card. 262.363.7498, www.CaseCE.com.
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